Denis Cossu's profile

2.1.1 First Things First

A typographic exercise with the limits of squared format, black colour and only one typeface in one weight.

The task was to create a layout for the First Things First Manifesto respecting the meanings and peculiar traits of the text and the chosen typeface’s history. 

The booklet contains the original Ken Garland’s 1964 Manifesto with the list of the twenty signers, the 2000’s version with its new writers and its background and finally an article by Rick Poynor in which he revisits the Manifesto.

The typeface is the Monotype version of Bodoni, in its Roman weight, that is between the book and bold weights. Because of its elegance and details, besides high legibility, the titles and the particular sentences were written in big sizes underlining the horizontality of the pages together with the severe and static positions of First Things First’s signers.
Politecnico di Milano
Communication Design
Typographic Design 
2.1.1 First Things First
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